CLIENT: sena technologies

SERVICE(S): lifestyle photography

about: SENA Technologies builds the gear that keeps people connected when the road (or trail) gets loud. Founded in 1998 with roots in enterprise-level Bluetooth networking, Sena took that same connectivity know-how and brought it to the real world—creating communication systems riders actually rely on.

Today, Sena is best known for its Bluetooth and Mesh communication technology across motorcycling, cycling, outdoor, and more—from integrated smart helmets and headsets to cameras, adapters, and accessories. Their Mesh Intercom platform is designed to keep groups talking with a more robust, rider-friendly connection, helping teams stay in sync mile after mile.

Deliverables (Web + Social Ready):

  • Urban lifestyle photography production focused on cycling products

  • Brand-consistent visuals built for modern rider culture

  • A scalable image library for website, organic social, and paid use

  • Creative direction focused on relatability + real-world context

The goal: Cycling visuals that moved Sena closer to the city rider—more culture, more relatability, same performance DNA.

A person holding a white and black motorcycle helmet while on a motorcycle with a mounted camera or sensor, outdoor setting.
Man wearing a white bike helmet, adjusting the straps, standing outdoors with a building and a fence in the background.
Person placing a white bicycle helmet into a pocket or bag while standing next to a bicycle.
A cyclist wearing a white helmet and black cycling outfit sitting on a bike and looking at his phone.