CLIENT: nicole shante

SERVICE(S): PHOTOGRAPHY, art direction

about: Nicole Shante is a Los Angeles–born women’s ready-to-wear label built for the woman who walks into a room like she already owns the lease. Founded in 2018 by Shante Bullock, the brand is rooted in tailoring, craftsmanship, and “investment pieces”—the kind of garments that don’t just get worn, they get remembered.

The design language hits that sweet spot: sexy, effortless, elegant—with a wink. Think bold silhouettes, fine construction, and details that feel intentional (because they are). And the mission isn’t subtle either: Nicole Shante is dedicated to making space for women of color in luxury, because confidence should never be “exclusive.”

Deliverables (Organic + Paid + Editorial Ready):

• Art direction across multiple brand campaigns

• Full production of motion + stills

• E-commerce-ready assets + lifestyle storytelling content

• Deliverables formatted for social, ads, web, and editorial pull-through

The goal: A content engine that sells the product, elevates the brand, and looks at home everywhere—from the timeline to the page.