CLIENT: kennington ltd

SERVICE(S): editorial photography

about: Kennington Ltd. is a California-rooted apparel brand that channels the surf lifestyle—adventurous, free, and effortlessly cool—into pieces that feel like sunshine you can wear. Inspired by decades of coastal culture, the brand leans into an easygoing, printed aesthetic that’s made to stand out without feeling like a costume.

At the creative helm is Alan Walters, who joined Kennington in 1995 and builds new collections by pulling from the brand’s deep print archives—then remixing inspiration from vintage finds, tie collections, and hands-on design. Kennington’s take is simple: fun, wearable clothes for a customer base that’s as diverse as the world itself.

And the “good style” comes with “good practice.” Kennington produces in WRAP-certified facilities that support safe working conditions and living wages, while also keeping a lower carbon footprint by concentrating key production steps (knitting, sewing, screen printing, finishing) within a close radius. They’re also pushing sustainability forward with recycled materials like Ecolife yarns made from recycled post-consumer products.

Deliverables (Web + Social + Paid Ready):

  • Editorial photography production

  • Hero images + supporting selects for website use

  • Social-first crops/exports for ongoing content

  • Paid-ready creative assets for marketing placements

The goal: Editorial visuals that made Kennington look sharper online, stronger in feed, and more competitive in paid—without losing the laid-back DNA.

A man sitting outside on a tiled floor, wearing a navy polo shirt and patterned shorts, looking thoughtful with one hand touching his temple. There is a large green plant behind him and a white door nearby.
Close-up of a man smiling, wearing a short-sleeve polo shirt with horizontal stripes in pink, white, and navy, and a blue collar with a small logo of a dog on the chest.
A man relaxing outdoors on a lounge chair, wearing sunglasses, a light yellow polo shirt, and patterned shorts, reading a magazine.
A man with short curly hair and sunglasses wearing a white shirt with a red and blue octopus pattern, sitting outdoors with green foliage in the background.
A man sitting outdoors on a blue cushion, wearing a colorful patterned shirt, with bamboo plants in the background.
A man in a colorful, patterned short-sleeve shirt looking down, standing outdoors in a lush, green setting.